|
Presentation of 25hrs in Barcelona. |
|
| After almost two years of work 25hrs was presented to the public for the first time in Barcelona. | |
 |
|
The show took place in a sport facility in the city centre. Owing to its characteristics, the refurbishment of the premises required specific solutions basically pointing to darkening the site to enhance the conditions of projection. |
|
 |
For the technical equipment we
book two Sanyo projectors of 10000 Lumens, one to use for the actual
projection and the other as a back-up. The excellent cooperation
of Imatge Professional meant
that both projectors were used at the same time creating an exceptional
quality of image and light. |
|
|
 |
The design of the space for the event was prepared around the actual screen. This was located in the corner of the main room lightly focused toward the centre of the space and with a few degrees of inclination towards the floor. This permitted a greater use of space at the same time focusing the vision of the projection from all angles. A certain number of sofas, armchairs and chairs were placed all around. 200 sq. metres of carpet were placed in the few front rows. A bar restaurant service offered by Sésamo and coffee offered by Illy Caffe were available supplying food and beverages to the guests. Big placards with the 25hrs logos were advertising the event on the front of the building. |
25hrs collected a large interest from the media. We prepared a large dossier with all the information about the show and the still images of many of the videos. A promotional tape was also edited for television with fragments of various works. The result of these was a large number of articles and reviews in the newspapers and magazines, interviews with the different radio stations and the showing of material from 25hrs in the news and cultural programmes in different television stations. It may be highlighted the articles appeared in the País de las Tentaciones (full page), B-Guided (full page), Culturas, the supplement from the Vanguardia (the front page and full page), among others. On the radio, the interviews on Radio 4 and com.Radio, and on television, a report in the news on TV3 and a report with an interview in CNN+. |
|
 |
On Friday at 18.30hrs the sports centre in the Raval opened its doors to the public. The projection of the film, The Man with the Movie Camara, by Digza Vertov which began at 19.00hrs introduced the show. At that moment some 300 people were seated and ready to watch the programme. At 20.10hrs as was previously programmed, the first video of 25hrs appeared on screen. We calculate that around 600 people attend to the show at some point. The audience’s reply to the projections was enthusiastic, applauding many of the pieces shown on screen. |
 |
One of the major satisfactions
for the TVAF teams was the presence of participating artists. Fifty
artists, a 6th of all participants, went to the sports centre to
be present at the show. Out of this group, more than half had come
from other countries. Artists and collaborators arrived from Canada,
Europe, Japan, Taiwan, United Kingdom, Germany, Holland, Belgium...apart
from other Spanish cities, ready and willing to enjoy this unique
event. |
Apart from obtaining lodgings for all of them, the TVAF prepared a Welcome package which included a catalogue, the programme, a city map and a personal invitation to the cocktail which the organisation had offered the Sunday after the show. First impressions we received from the artists were of gratitude for the treatment received, for including them in the programme and for the opportunity to see so much interesting material. |
|
 |
The international character and exhaustive compilation of the recent history of video art included in 25hrs favours the touring of the show. Since our website began running and from then on, with the launch of the open call, we have been requested to supply complementary information to various organisations and we are at the moment in conversations to show 25hrs in several places around the world. 25hrs is a project by TheVideoArtFoundation in collaboration with UNXposed. |